“The past” is filled with far more examples of products, innovative thinking, and success stories based on activity-centered research, magic, genius design, and just plain luck than UCD can claim even on its best day. What’s cheap and easy is the idea that we can dissect a chef’s work and call it a recipe. That [...]
What a great slogan for user research! Rather, her process was simple enough to resonate with anyone on a Web team. And perhaps more importantly, it would help connect Web teams to other core parts of their organizations who were skeptical of spending even another cent on their web sites. In the end, using Indi’s [...]
Co-taught by Grant McCracken, author of one of my favorite blogs. The course outline will probably be enough to get me thinking, even if the course readings won’t be online. We have chosen to set this methodology course in the demanding context of a real world study. Students will be asked to master the ethnographic [...]
I walked into my G train stop Friday morning and noticed that the Rider Report Card placards had arrived, complete with unused surveys littered all over the ground. Hooray! Time to give the MTA some real talk about the much-maligned G train! Before I get into G train improvements, though, let’s look at the insights [...]
Amazon Unbox sent me a survey this morning. Knowing that someone not unlike myself probably created the survey (and being the type of nerd who is genuinely curious about how other people put together their surveys), I put on my thinking cap and clicked. Huh, they’re asking about a usability study. Maybe they will weight [...]
Yes, “freaking.” Check out the SXSW 2007 Interactive panels schedule and try to convince me that these aren’t more interesting and relevant than whatever CHI (or a similarly reputable conference) will serve up this year. Yeah, yeah, different audiences, difference focuses, whatever. If a young designer could only give his money to one conference, I [...]
Sans Comic Sans is written by Matt Raw in Brooklyn, NY.